Welcome!
This is the introduction to a series of articles from Greatest of Days about having a business event to promote your business.
If you really want your business to be remembered, invite clients, local business owners and members of your community to your place of business for an event. But not just any event. There are conditions that need to be met before you can call it a successful event.
If I told you about a company ABC that you had never visited in your city, you might have a rather nonchalant response. Probably, you would say, "I've heard of them". If you had been to an event at their location, you would have a more enthused response. "They're the ones that (whatever their product or service) had a grand opening and that's where I met so and so. There were quite a few people there!"
Subliminally, you are putting yourself in the store again and experiencing the sites, sounds and emotions stemming from that event. We recall a visual image first and I'll explain later why that is so important.
You too can have people discussing your business based on a good memory from hosting an event.
Upcoming Blog Posts! Tips we'll be giving over the next few weeks for small business events. Stay tuned!
Setting Your Event up for Success:
1. Invite, but Not Too Early.
2. Start Spreading the News.
3. Make it an Experience That They Haven't Had Before.
4. Creating a Theme.
5. Creating a Draw to Your Event.
6. Food for Thought. What Should I Feed Them?
7. Your Guests Entertained.
8. The Five Senses and One More.
9. Make it Legal.
10. After the Party! It's Not Over Yet!
As always....
Wishing you the greatest of days!
